Target audience of the reference guide to China sourcing

I’m a 34 year old male from the States looking to start a business selling Chinese products. I want to learn the right way from the start. My question is: Would this book benefit the entrepreneur that’s starting a U.S. based company selling Chinese products. Or is it better suit for the owner setting up shop in China. Because one of my biggest concerns is finding the right supplier. Not a middle man. Although I may have no choice at first based on the level I’m starting at. I don’t have the funds available to start where I’d like to. I am a risk taker so I know if I had the funds, there’s no doubt in my mind my business would be a huge success. Thanks for any feedback if my question is picked. Btw I’m looking to start a Chinese powersport company. Atvs,dirtbike,scooters,go karts, and eventually water sports. Mostly youth sizes at first. Thanks Mike

I think the book will be a good fit for you. When I wrote it, I had readers in mind like you who wish to develop a factory direct relationship but may or may not be actually based in China. I offer tips and strategies to help buyers avoid wasted trips to China and explain how to get the most out of their supplier using strategic visits and professional project management from back home.

BTW, I did some sourcing for a Canadian importer of private brand ATV’s, you must be diligent about two key things

1.  The product is made to the specs of your country. It is a motor vehicle after all and if the product is not safe, the US government goes after you, not the China factory because you are the seller/importer.

2.  If you catch defects AFTER the goods ship from China, you will have a hard time sending ATV’s back to China for rework or repair. So doing QC, using a reputable 3rd party, not the factory rep, is essential.

The book will explain those points and 100’s more.

Hope you like it!

BTW, I wrote this blog post for a guy buying ATVs:  How can I tell the real suppliers from the fake ones? You may find it of interest.

Let me know how the book and China sourcing work out for you.

Question answered by Mike Bellamy, host of “Ask the Experts” at the China Sourcing Information Center.

Mike Bellamy is an Advisory Board Member & Featured Blogger at the not-for-profit China Sourcing Information Center ( He is also the author of, “The Essential Reference Guide to China Sourcing” ( and founder of PassageMaker Sourcing Solutions ( )


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